vogue.com has just informed me that Free People have finally launched a UK site. It was only yesterday that i was browsing the US site, wishing with all my little heart that it would come to the UK. So either i have a very efficient fairy god mother or this is just a lucky coincidence.
Free People, if you didn't know, is a 70's label of all things hippy. Think beautiful flowing gypsy dresses, delicate wiry jewellery and lot's of tassels, moons and stars. But the label isn't just for tree-huggers. Free People's art director, Lauren Cohan, told Vogue ''We love how girls in the UK style pieces from high fashion to high street and wear them together. Free People is not about what you wear but how you wear it.Whether you style them in tough tomboy, romantic and pretty, or a bohemian way, its all about taking the pieces and making them your own.'' Amen to that. It gets better. Fans of the brand include Britain's finest fashion girls: Alexa Chung, Cara Delevingne and Edie Campbell. If it's good enough for them, it's good enough for me.